Bulletproof
On getting another chance.
![Bruno Unfiltered](/content/images/size/w1460/2024/07/Bruno-Unfiltered--6-.png)
A bulletproof vest only stops the most tragic outcome of getting hit. It doesn't obviate rest of the consequences—like blunt force trauma from transfer of kinetic energy. Remember this when your "bulletproof" strategy, idea, or argument gets hit hard by reality.
Three latest posts
The effective innovator
Five key questions.
![](https://www.pesec.no/content/images/size/w1200/2024/07/The-effective-innovator.jpg)
The Puzzle Episode 33
How much process is just enough process?
![](https://www.pesec.no/content/images/size/w1200/2024/05/the_puzzle_episode_033.jpg)
Wednesday Innovation Q&A with Bruno
How to better align innovation strategy to business goals?
![](https://www.pesec.no/content/images/size/w1200/2024/06/Innovation-Q-A-Blue.jpg)
Bruno Unfiltered is a weekly newsletter bringing you Bruno's latest thoughts on contemporary topics in his signature style. No one and nothing is spared.
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